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January 13, 2019

1. Google AdSense Issues User Generated Content Warning

According to a discussion on WebmasterWorld, Google appears to be cracking down on negative user generated content (UGC). Google’s AdSense department coincidentally published a YouTube video about user generated co...

September 2, 2018

1. 5 Ways to Optimize for Personalized Search

A couple of years ago, Google was actively engaged into search  personalization.

Plus, let’s see how we can work out an SEO strategy perfect for ranking better in personalization search.

What Factors Influence Search Personali...

August 12, 2018

1. Google confirms broad search algorithm update is rolling out

As the month of August starts with Google confirmed on Twitter that it released a “broad core algorithm update”. This was after the search community noticed shifts in rankings and traffic. Google will relea...

July 22, 2018

1. Google is retiring the AdWords & DoubleClick brands in a major rebranding aimed at simplification

After 18 and 22 years, respectively, the AdWords and DoubleClick brands will soon cease to be. As part of a comprehensive effort to streamline its offerings, Google’s fl...

July 3, 2018

1. Supercharging your SEO with AI: Insights, automation and personalization

This particular use of AI made headlines because people are drawn to applications of AI (Artificial Intelligence)  that can mimic human interactions, whether in science fiction or in real life....

May 22, 2018

1. Google: Using non-English URLs for non-English websites is fine

Google Senior Webmaster Trends Analyst John Mueller said in a recent SEO snippets video that using non-English URLs for non-English websites is fine and that Google is able to crawl, index and rank...

April 29, 2018

1. What is Off Page SEO?

Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page (SERPs). Many people associate off-page SEO with link building but it is not only that. In general, off Page SEO has to do...